Tessa Perkins had five assumptions regarding stereotypes, she believed that stereotyping is not a simple process and it contains assumptions that can be challenged. Perkins believed that stereotypes are not always negative for example in Hotel Babylon the Chinese woman is portrayed as being intelligent.
Leon Festinger can be used to explain the popularity of programmes like Hotel Babylon and other similar TV drama's because of his theory of cognitive dissonance. This claims that we resist adjusting our attitude unless faced with overwhelming evidence.
Thursday, 6 April 2017
40 questions- star wars the Force Awakens
There are seven key areas of media that need to be applied when critiquing films including Star Wars: The Force Awakens:
All modern day media has a legal owner wether it be film, news or music etc. Disney are a main powerhouse in legal ownership owning massive franchises such as ABC television, ESPN, Marvel Entertainment and also Lucasfilm
As lucasfilm was recently bought by Disney they also acclaimed the rights to the Star Wars™ this means they have full buying and marketing power over the rights of the Star Wars name however they are not able to create and fund large blockbusters by themselves meaning they often collaborate with subsidiary's of their company such as Lucasfilm and Bad Robot in the case of Star Wars: The Force Awakens. However because Disney have all the financial backing it means they have control over the whole production process. A large company backing a project sometimes is a bad influence as the product made will be created for the purpose of making a profit over the integrity of art. Because of the backing by Lucasfilm it remains with the original integrity of the first trilogy. It also meant that it was made with the experienced views from the employees on the first film, practical effects were used in an attempt to recreate the vision of the original films also.
With the large company backings the film made is certain to make
- the issues raised by media ownership in contemporary media practice;
- the importance of cross media convergence and synergy in production, distribution and marketing;
- the technologies that have been introduced in recent years at the levels of production, distribution, marketing and exchange;
- the significance of proliferation in hardware and content for institutions and audiences;
- the importance of technological convergence for institutions and audiences;
- the issues raised in the targeting of national and local audiences (specifically, British) by international or global institutions;
- the ways in which the candidates’ own experiences of media consumption illustrate wider patterns and trends of audience behaviour.
The issues raised by media ownership in contemporary media practice
All modern day media has a legal owner wether it be film, news or music etc. Disney are a main powerhouse in legal ownership owning massive franchises such as ABC television, ESPN, Marvel Entertainment and also LucasfilmAs lucasfilm was recently bought by Disney they also acclaimed the rights to the Star Wars™ this means they have full buying and marketing power over the rights of the Star Wars name however they are not able to create and fund large blockbusters by themselves meaning they often collaborate with subsidiary's of their company such as Lucasfilm and Bad Robot in the case of Star Wars: The Force Awakens. However because Disney have all the financial backing it means they have control over the whole production process. A large company backing a project sometimes is a bad influence as the product made will be created for the purpose of making a profit over the integrity of art. Because of the backing by Lucasfilm it remains with the original integrity of the first trilogy. It also meant that it was made with the experienced views from the employees on the first film, practical effects were used in an attempt to recreate the vision of the original films also.
With the large company backings the film made is certain to make
The importance of cross media convergence and synergy in production, distribution and marketing
Companies must work together to produce a film as it takes multiple distributers to create a film. The company Disney distributed
Regional Identity is used in this scene to portray the slow and relaxed stereotype of country life. This is presented to the audience through the use of a long held wide shot that connotes slow and relaxed lifestyle of countryside Britain in contrast to Doc Martins constant movement showing the busy and laborious lifestyle of city life. The limited use of non diegetic sound in this long held shot shows the slow life of country Britain, the diegetic sound in this scene is unproductive and the large worker speaks in a nonsensical manor showing the typical uneducated countryside Brit. As the scene progresses the amount of editing increases showing stressful and fast paced "action" as the water pipe breaks. The audience are focused on Doc Martin to show his erratic actions. the non diegetic sound of the music increases in erratic nature up until the climax of the barking dog. This shows the volatile idiosyncratic nature of city life from a countryside perspective contrasting the tranquil nature of rural life. This hectic environment is only increased through the diegetic addition of a franticly ringing telephone, this telephone is shown to be be old and outdated further enforcing the stereotype of a antiquated rural Britain. Doc is always in control of the scene portrayed through the eyeline camera angles showing his dominance over the situation as an educated city outsider.
Handheld pan
I can identify what people's ethnicity's are as they follow common and very basic stereotypes that are often seen as offensive and generalizing.
Extreme close-up
This shows the people from different ethnic backgrounds (especially African) are shown as being tribal
Medium long shot
This shows the danger in the scene as the hotel worker is confronted by two policemen.
Long shot
The three men are walking in a spearhead formation showing that the man in front is dangerous and has the power over the two other members of his "posse"
Reaction shot
This has been used to show the diversity of the hotel. It also shows his reaction to the incoming threat and that he is empathetic to the staff.
Alvarado's theory of racial stereotypes. The media portrays ethnic stereotypes as being, Pitied, Dangerous, Exotic and HumorousBarthes narrative codes included: hermeneutic code, action code, semantic code, symbolic code and referential code.
Characters are shaped by what readers see them do and say, and so narrative techniques surrounding characters are related to those surrounding plot, point of view and style.
Dutch angle, also known as Dutch tilt,
Subscribe to:
Posts (Atom)